Data-driven decisions require the implementation of certain measures

Implementing data-driven business management is a complex task. It is essential to customize the work of several new processes while concurrently operating to circumvent the potential issues posed by internal sabotage.

1. Data Driven is based on unit economics and a metrics tree that links finance and business processes. As a result, we can manage process improvement using math.

2. Cohorts are the foundation of unit economics. All data related to unit economics is based on the concept of cohorts. This stage of implementation presents the greatest challenges, as it involves integrating the new system into the existing business processes.

3. Data is the foundation of our business. It is used to create cohort and unit economics metrics.

4. Goldratt's Theory of Constraints is a tool that allows users to analyze metrics describing processes and identify areas of improvement with the greatest potential impact on business growth.