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Decision-making metrics or unit economics metrics

  • unit economics,
  • metrics,
  • cards

These metrics include unit economics metrics, namely UA, C1, AOV, COGS, APC, LTC. They are called decision metrics because, together with Goldratt's theory of constraints, they allow you to identify the business process that needs improvement right now and will make the best contribution to the business target. 

It is important to remember that these metrics include unit economics metrics specifically, the easiest thing to remember is that for most business models the metrics listed in this post will suffice.

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